Our Story

Gazelle is the leading reCommerce company that buys and sells pre-owned consumer electronics. We provide our customers with simple selling options by purchasing their used smartphones, tablets, and more. We then inspect, certify and sell them to consumers looking for a cost-effective way to stay connected. Gazelle is simple, convenient, and it works for everyone.

The Gazelle story began with the realization that if you can trade in a used car, you should be able to trade in a used phone. A new business, and a new way to reuse consumer electronics, was born.

Gazelle opened its doors in 2007 and began pioneering the idea of reCommerce. We launched Gazelle.com in 2008 offering a simple online trade-in service with instant quotes and free shipping, and things really began to take off. In 2014, we launched a store to sell certified pre-owned devices, giving consumers a great alternative to buying new smart devices.

Today, Gazelle is a flourishing e-commerce business and the nation's leading consumer electronics trade-in site for buying and selling certified pre-owned devices. We work hand-in-hand with our customers to ensure positive outcomes in every part of the consumer electronics life cycle.